By Subhashish Bhadra (St. Stephen's College)
The 2008 recession brought into limelight the argument about
rampant consumerism in the US and other western economies. Citizens and
Governments of these countries were accused of spending beyond their means.
However, consumption and production of goods as a basis of welfare has been so
deeply ingrained in our psyche that these have become fundamentals that have
never been questioned.
While there are various schools on development – most
prominently the socialists and the capitalists- most of them agree that more
goods are better than less, that more consumption is to be preferred to less;
the only questions that are left are the hows and whats. It is surprising, and
may I say a bit disappointing, that the thoughts of Gandhi were not given
serious consideration even in his own land. Gandhi, I am sure, would be
appalled by our craving for consumption. As he said, ‘the world has enough for
man’s need, but not enough for man’s greed.’ While drafting India’s five-year
plans, the debate was always about the level of state control and freedom of
trade, rather than about the basic question of what we are trying to achieve.
Was Gandhi’s conception of welfare and economics not even worth an
afterthought? This forms the theme for the rest of my article.
It is true that output, as measured by GDP, is an indicator
of national welfare. Rank the countries according to per capital GDP, and
chances are that you have actually ranked them in terms of development.
However, do you value a 2,000 dollar increase in per capita GDP more than
political freedom, or basic law and order? This is where the measure of GDP
becomes ineffective.
My personal issue with GDP as a measure of growth is its
linearity, i.e. 1 dollar worth of goods produced by a country with a per-capita
income of 500, and another with a per-capita income of 30,000 are valued
equally. This creates perverse incentives. As an economic planner of a country
who must show results, I have an incentive to continue to produce indefinitely,
because each successive unit contributed equally to my performance measured by
GDP.
This is what I believe could be a mathematical expression of
Gandhi’s problem with consumerism. Man’s needs are limited – food, clothing and
shelter. Beyond these basic needs, consumption should not be given much
importance. If our measures of welfare based on national output were designed
such that every successive unit was valued less, then we get rid of this
problem, because every unit of production beyond what is the ‘need’, would not
count for much. Consumer fetishism will cease to be a problem because beyond a
point, additional units of consumption would almost be worthless. The
consumeristic mentality would break down, and we will finally be able to focus
on the ‘soft’ aspects of life – political freedoms, economic equality and
environment.
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